The mass race at the 2017 Virgin Money London Marathon on Sunday 23 April will start at 10:00.
Whether you’re supporting the runners on the streets of London or from your sofa at home, a digital spectator guide for mobile devices to help you to make the most of this year’s Virgin Money London Marathon will be available to download in mid-April.
Since the first race in 1981, runners have raised more than £830 million for good causes. In fact, the Marathon is the largest annual one day fundraising event in the world. A lot of money is raised through online donation sites, who naturally charge for the service they provide.
Virgin Money thought they could put their expertise with money and their financial systems to good use, and come up with an alternative that’s 100 per cent not-for-profit. So millions more £s would go where they’re needed most.